Sunday, August 23, 2009

Midsomer Massacre

Earlier this year the ABC had some great Friday night success with the British Mystery series Midsomer Murders, the show pulled a consistent million each Friday against Football codes, chick flicks and Ten’s Law & Order so it makes sense that they have returned the show to a better timeslot – Sunday’s no less, with outstanding results.

Midsomer really put the cat among the pidgeons after causing consternation for Nine’s Rescue Special Ops diping below 900,000. Whilst Rush experienced similar humiliating figures last season, that was on Ten in a 9.30 slot, this is Nine in an 8.30 slot, not to mention the beating 60 minutes is copping lately.

The Ashes seemed to also impact the commercial nets after 8.30 last night with only Bones putting in a respectable number.

Rove had a minor relaunch without Hughsie and Carrie (on other duties at 7pm) after several weeks away and it landed with a thud taking in only 832,000 viewers, worse was the performance of follow-on Rules of Engagement - if Ten is trying to turn this show into Two and a Half Men by running it everywhere - it ain't catching on!

Last night also gives us the first ever figures for GO! Nine’s new foray into multichannelling and a largely successful one at that with flagship show The Big Bang Theory netting 207,000 – impressive given that this channel is only cleared in approximately 45% of homes (households with digital receivers independent of Foxtel)

The chart is right here...

1 comment:

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