Monday, February 8, 2010
Sundays are the it day again, last year the advent of Masterchef and (more importantly) Sunday Night proved that 60 minutes was no longer the immovable object it once was.
To respond to this new paradigm Seven and Ten are piling on Sunday nights with some of their biggest shows, although Seven big early evening hitters won’t be back until next week, Ten debuted a new lineup with last year’s breakout hit Talkin’ ‘Bout Your Generation and the new, heavily hyped US drama, The Good Wife.
While Generation came up against stiff competition, the Good Wife, and House came up trumps giving Ten solid ratings to boast about.
Nine is currently rumoured to be brining Underbelly into the Sunday night fray either after the Winter Olympics or after Easter, it should be a game changer if it can repeat last year’s performance on a bigger night, but more importantly will it restore some sheen (and perhaps relevance) to its lead-in 60 minutes?