Thursday, June 4, 2009

A 20 to 01 shot

Thursday 4 June 2009

Biggest Disappointments
Mask & Memory
ABC 9.30pm down on Q&A by 38.58%

Seven Early Morning down Week on Week by 12.21%

Biggest Improvements
Rules of Engagement
Ten 8pm up 50.96% on Worst Week

Ten 9.30pm up 23.89% week on week

Well here something encouraging – another sitcom it starting to connect with the public and lo and behold it’s one them old timey laugh track shows!

Rules of Engagement, currently in it’s 3rd season (if it doesn’t feel that old that’s because all of it’s seasons have been shortened due to the dearth of available half hour timeslots on CBS and ten only debuted the show in 2008 anyway) is starting to take off achieving some of it’s highest ratings yet.

While still 3rd in the 7.30 hour the removal of the also-ran Worst Week has turned Rules into a viable competitor

Now that that’s’s sorted and Medium is lifting Thursday nights are starting to become a close-run affair, even Criminal Intent lifted its game with a 20.58% increase week on week.

It’s also the only night of the week right now where Nine has any sort of dominance, the Footy Show is on a hot streak in the southern markets right now with 687,000 tuning in to the AFL vs 375,000 rugby league tragics.

Meanwhile my hat is off to 20 to 01, back in 2006 (the show’s second season) people were wondering whether Nine could sustain the series beyond it’s initial 7 episodes but lo an behold there have been 87 episodes (yet 87) since then and the show is still going strong! Kudos!

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