Monday, November 3, 2008
Lowering the Bar - Monday 3 November 2008
Wow, what a difference Australian Customs makes! These guys pack up and a whopping 600,000 viewers leave with them. Seven's replacement The Rich List (a last ditch attempt to save a one season wonder from the scrapheap) saw more than 700,000 viewers lost week on week.
The loss at 7.30 didn't help their 8.30 tentpole City Homicide (albeit a rerun) which recorded a timeslot loss against a first run fast tracked CSI.
By removing their factuals - Seven has essentially lowered the bar, allowing Nine to walk right over them.
Two and a Half Men pulled in it's usual good audience but the suprise was a timeslot win for Til Death finally over 1 million viewers, Nine can chalk up a win for sticking with this sitcom, unfortunately Til Death just got taken out of Fox's schedule for November sweeps - a move like that is NEVER a good sign - cancellation almost certainly follows so the Brad Garret sitcom is suddenly on the boil on it's home turf.
One of the weirder things to happen was the 9.30 timeslot. While Cold Case only retained 63% of it's CSI lead in, Bones retained a whopping 85% coming first in the slot with Andrew Denton's Enough Rope a close second.
While Nine jumped over the bar this week, Ten continued to limbo right on under it with nothing acheiving. Australian Idol had their best result on the night, but still copped a third place in the slot. Good News Week is struggling to get noticed at 8.30 - it doesn't help that runs against 4 Corners in what is a resurgent year for the ABC Public Affairs program, last night profiling the American state of Ohio in the lead up to tomorrow's presidential election.
A bright spot for Ten though was Will & Grace improving week on week by 12%, is it just a fluke or will Ten's health in the slot start to improve. Keep watching this space...