Monday, 14 February 2011
A lot of shows suffered week on week falls this week.
ABC News down 110,000 week on week, 7.30 Report down 150K, Australian Story down 207K
My Kitchen Rules on Seven was down 141K, Bones was down 154K
Two and a Half Men was down 196K while Shit My Dad Says was off a whopping 258K, Underbelly was down by the same amount.
Over on Ten they had the big superbowl episode of Glee which saw the show's audience increase by 361,000 viewers! This is an excellent result for Ten in the slot and proves perhaps that Ten should focus on the musical numbers in their promos, but unfortunately none of this increase helped the 8.30 show NCIS, which although improved upon Undercover Boss by 90,000 viewers was a waste of an episode given that 699,000 in a slot against two other million viewer shows is appalling.
What's more the switcheroo did nothing to bolster the audience for Good News Week which actually shrunk marginally week on week!